Digital PR combines traditional public relations and modern SEO tactics to secure high-profile online coverage and authoritative backlinks. At Rank Ray, our Digital PR specialists craft compelling brand stories, pitch to journalists, and build partnerships that amplify visibility, drive referral traffic, and enhance search rankings across competitive markets.
We craft professional press releases and pitch letters, then distribute them to journalists, bloggers, and news outlets. Our goal is to secure coverage that highlights your expertise and drives referral traffic.
Our team builds and maintains relationships with key media contacts and influencers in your industry, facilitating opportunities for interviews, expert quotes, and feature articles.
We develop bylined articles, op-eds, and guest posts that position your executives as thought leaders. These high-quality placements deliver valuable backlinks and strengthen brand credibility.
Our in-house research team produces original studies, surveys, and infographics that attract media attention and social shares, generating authoritative links and press mentions.
We provide strategic communications support to manage brand reputation during challenging times, crafting messages and securing positive coverage to counteract negative narratives.
We track media pickups, backlink quality, and referral traffic, delivering transparent reports that quantify the impact of our Digital PR campaigns on your SEO and brand metrics.