You’ve got some exciting news to share, and a press release is the perfect way to get the word out. However, with many press release services available, picking the right one for your needs can take time and effort. Not all press release services are created equal; some are focused on reaching journalists, while others prioritize online visibility and SEO. Additionally, costs can vary significantly. In this guide, we will compare some of the best press release services and help you make an informed choice.
What Is a Press Release?
A press release is a concise, compelling news story written by professionals to capture the attention of journalists and publications. It should answer the essential questions: who, what, where, when, why, and how.
The headline is the most critical element, as it determines whether the press release is newsworthy and grabs the attention of journalists. The body of the release should provide comprehensive information about the product, service, or event without sounding overly promotional. The press release concludes with details about the issuing company, contact information, and a call to action.
Why Do You Need a Press Release Service?
Submitting a press release is a vital off-page SEO activity to promote your brand or website. Writing an effective press release is essential when you launch a new product, service, or event. Distributing it to various press release submission sites helps spread the word and enhance your brand’s visibility.
A professional press release service is invaluable because creating, distributing, and tracking the results of press releases can be complex. A good service will guide you through each step, ensuring your press releases catch the audience’s attention, reach the right people, and perform effectively.
Five of the Best Press Release Services
Now that you know how to choose the exemplary press release service, here are five of the best options:
- PRWeb: Known for its broad reach and effective distribution.
- PRNewswire: A well-established service with extensive reach.
- eReleases: Offers affordable packages and distribution to top-tier media outlets.
- PRLog: Known for its free press release distribution option.
- 24-7 Press Release: Provides a variety of packages and distribution options.
LIST OF EMERGING PR SITES
| S. No. | Emerging Press Release Submission Sites | Domain Authority (DA) |
|---|---|---|
| 01 | https://blog.freeadstime.org/ | 35 |
| 02 | https://blog.giganticlist.com/ | 29 |
| 03 | https://story.wallclassifieds.com/ | 27 |
| 04 | https://articles.h1ad.com/ | 23 |
| 05 | https://article.classifiedsfactor.com/ | 22 |
| 06 | https://www.ologames.com/ | 22 |
| 07 | https://blogs.findermaster.com/ | 21 |
| 08 | https://article.advertiseera.com/ | 17 |
| 09 | https://blog.shopolop.com/ | 07 |
LIST OF FREE PRESS RELEASES SITES
| S. No. | Top Free Press Release Submission Sites | Domain Authority (DA) | Page Authority (PA) |
|---|---|---|---|
| 01 | https://www.prnewswire.com/ | 92 | 76 |
| 02 | https://www.betanews.com/ | 85 | 61 |
| 03 | https://www.prlog.org/ | 78 | 68 |
| 04 | https://www.openpr.com/ | 69 | 60 |
| 05 | https://www.pr.com/ | 68 | 65 |
| 06 | https://www.24-7pressrelease.com/ | 66 | 61 |
| 07 | https://www.pr-inside.com/ | 65 | 58 |
| 08 | https://www.einpresswire.com/ | 62 | 64 |
| 09 | https://www.onlywire.com/ | 50 | 53 |
| 10 | https://www.presswire.com/ | 37 | 48 |
LIST OF HIGH-QUALITY PRESS RELEASE SITES
| S.No. | High-Quality Press Release Submission Sites | DA | PA | Dofollow | Free | Year |
|---|---|---|---|---|---|---|
| 01 | https://www.npr.org/ | 93 | 80 | X | ✓ | 1993 |
| 02 | https://www.businesswire.com/ | 92 | 74 | X | ✓ | 1996 |
| 03 | http://www.prweb.com/ | 91 | 72 | ✓ | ✓ | 1997 |
| 04 | https://w.globenewswire.com/ | 87 | 53 | X | ✓ | 2007 |
| 05 | https://www.mediapost.com/ | 81 | 63 | ✓ | ✓ | 1996 |
| 06 | https://www.newswire.com/ | 76 | 58 | ✓ | ✓ | 1995 |
| 07 | https://www.directionsmag.com/ | 59 | 55 | ✓ | ✓ | 1998 |
| 08 | https://www.prleap.com/ | 58 | 57 | ✓ | ✓ | 2003 |
| 09 | https://www.onlineprnews.com/ | 56 | 55 | ✓ | ✓ | 2008 |
| 10 | https://www.newswiretoday.com | 55 | 54 | ✓ | ✓ | 2005 |
| 11 | https://www.prurgent.com/ | 55 | 52 | ✓ | ✓ | 2006 |
| 12 | https://www.1888pressrelease.com/ | 54 | 56 | ✓ | ✓ | 2005 |
| 13 | https://www.pressbox.com/ | 52 | 56 | ✓ | ✓ | 1995 |
| 14 | http://www.prbuzz.com/ | 50 | 54 | ✓ | ✓ | 2001 |
| 15 | https://www.briefingwire.com/ | 49 | 55 | ✓ | ✓ | 2009 |
| 16 | http://www.prfree.org/ | 43 | 54 | ✓ | ✓ | 2010 |
| 17 | https://www.freeprnow.com/ | 43 | 53 | ✓ | ✓ | 2009 |
| 18 | https://www.marketpressrelease.com/ | 43 | 51 | ✓ | ✓ | 2008 |
| 19 | https://www.prfire.co.uk/ | 42 | 49 | ✓ | ✓ | 2008 |
| 20 | https://www.travpr.com/ | 41 | 47 | ✓ | ✓ | 2009 |
| 21 | https://www.digitalmediaonlineinc.com/ | 40 | 47 | ✓ | ✓ | 2004 |
| 22 | http://www.pressreleaseping.com/ | 38 | 51 | ✓ | ✓ | 2011 |
| 23 | https://www.prwings.com | 36 | 31 | ✓ | ✓ | 2020 |
| 24 | https://www.cgidir.com/ | 33 | 49 | ✓ | ✓ | 1999 |
| 25 | https://www.przoom.com/ | 32 | 50 | ✓ | ✓ | 2005 |
How to Choose a Press Release Service?
Selecting the exemplary press release service can be challenging, but these tips can help:
- Do Your Research: Many services are available, so research and identify the one that aligns with your needs.
- Check Reputation: Examine the service’s website and read customer reviews to gauge its reputation and reliability.
- Compare Prices: Services can vary in cost, so look for one that fits your budget.
- Distribution Options: Opt for a service that offers diverse distribution options to reach a broader audience.
- Track Record: Choose a service with a proven track record to ensure the success of your press release.
Free vs. Paid Press Release Submission Sites
- Free Press Release Submission Sites: These platforms offer essential services at no cost. They are suitable for those with limited budgets but have limited reach.
- Paid Press Release Submission Sites: These services provide advanced features and reach a broader audience. While you must pay for a subscription, the increased visibility often justifies the cost.
Whichever service you choose, make sure you read the terms and conditions carefully to make sure you’re getting the most bang for your buck.