This free Google review link generator turns your Google Place ID into a direct link that opens the review box, a QR code you can download and a print-ready card. Customers tap or scan and land on your review form with no searching.
- How to use the Google review link generator
- What a Place ID is and how to find it
- What the link and QR code do
- Where to use your review link
- Rules to follow when you ask for reviews
- Common mistakes
- FAQ
- Related tools
How to use the Google review link generator
- Find your Place ID. It is a long code that usually starts with ChIJ. The tool links to Google's official Place ID Finder: search for your business name there and copy the ID.
- Paste the Place ID into the box. You can also paste a writereview link or a Google Maps link that contains the ID.
- The link appears under Your review link. Press Copy link to copy it.
- Below it is a QR code that points to the same link. Press Download QR (PNG) to save it.
- Type your business name in the optional box to add it to the card, then press Print the card to print a sign for your counter, receipts or window.
Nothing is sent to Google or to Rank Ray while you use this page. The link and QR code are built in your browser from the ID you paste, and the page does not need a Google sign-in.
What a Place ID is and how to find it
A Place ID is the code Google uses to identify one business or place on its map. It is not the same as your business name, your phone number or the address in your profile.
The tool accepts the ID by itself, and it can pull it out of some links. These are the inputs that work.
| What you paste | Works? | Notes |
|---|---|---|
| A Place ID such as ChIJ... | Yes | The simplest option |
| A search.google.com writereview link | Yes | The ID is read from the link |
| A Google Maps link with placeid or place_id | Yes | Only some links carry the ID |
| A short link such as maps.app.goo.gl | No | Short links hide the ID, so use the Place ID Finder |
| A link that is not from Google | No | Only Google links are accepted |
Many Maps links do not contain a Place ID, because they hold a different feature code that starts with 0x. If you see that message, go to the Place ID Finder, search for your business and copy the ID from the result.
What the link and QR code do
The review link has a fixed format: the Google review address followed by your Place ID. When a customer opens it, Google shows the review form for your business. They need a Google account to post, and if they are not signed in, Google asks them to sign in first.
The QR code holds the same link. It is drawn with a clear border around it, which scanners need to read the code, and it downloads as a PNG image. The card preview shows five stars, the words Review us on Google, your business name if you added one and the QR code, with the line Scan with your phone camera.
Before you print or share anything, test the link yourself. Open it on a phone, check that it shows the correct business and then scan the QR code with a second device. Do this after any change to your profile.
Where to use your review link
Print the card and put it at the till, on a table or on the counter. A QR code works well in a shop, a clinic or a salon where people already have their phone out.
Add the link to a thank you email or an order confirmation. A short line such as "Tell us how we did" with the link works better than a long request.
Print the QR code on invoices, delivery notes, boxes or business cards. Make the code at least a couple of centimetres wide so phones can read it.
Add a Leave a review button in the footer or on a thank you page that opens the link in a new tab.
Ask at a good moment, which is right after a customer has had a good experience. Keep the message friendly and short. A clear link saves them the effort of finding your listing, which is the main reason people do not leave a review.
Rules to follow when you ask for reviews
Google has policies on reviews, so check its current guidelines before you start a campaign. The key points are simple. Do not offer money, discounts or gifts in return for a review. Do not ask only your happy customers and filter out unhappy ones, which is sometimes called review gating. Do not write reviews for your own business or ask friends and staff to do it. Do not buy reviews.
Reviews that break the rules can be removed, and repeated problems can put your listing at risk. Ask every customer in the same way, and reply to the reviews you receive, good or bad, in a calm and helpful tone.
Reviews are one of several signals in local search, alongside your category, address details, website and links. A steady flow of genuine reviews helps customers choose you, and it supports your wider local presence. If you want help with the rest of your listing, our local SEO services cover profile setup, citations and review management.
Common mistakes
The most common mistake is using the wrong ID, such as one copied from a different location. If you have several branches, make one link per branch. The second is printing the QR code too small or in a pale colour. Print it in black on white and test it before a large print run.
The third is sending the link to people who have not used your business. Reviews should come from real customers. The fourth is forgetting to test the link on a phone that is not signed in to your own Google account. The fifth is forgetting the follow up. A link left in a drawer gets no reviews, so build the ask into your process, such as the last step of an order or appointment.
If you want to add structured data about your business to your website, you can create it with the Schema Markup Generator.
Frequently asked questions
How do I create a Google review link?
Find your Place ID with Google's Place ID Finder, paste it into the tool and copy the link it builds. The link is the Google write review address with your Place ID on the end. Open it on a phone to check it shows the right business.
How do I make a Google review QR code?
Paste your Place ID, then press Download QR (PNG) under the QR code. The image holds your review link, so anyone who scans it with a phone camera goes to your review form. You can also print the card with the code on it.
Where do I find my Google Place ID?
Use Google's official Place ID Finder, which the tool links to. Search for your business name, then copy the ID shown. It is a long code that usually begins with ChIJ. A short Maps link does not contain it.
Does the customer need a Google account?
Yes. To post a review, a person must be signed in to a Google account. If they are not signed in, Google asks them to sign in before the review form appears. Tell customers this if they ask.
Can I offer a discount for a review?
No. Google's policies do not allow reviews in exchange for money, discounts or gifts, and they do not allow asking only for positive reviews. Ask every customer in the same way and check the current Google guidelines.
Is my Place ID sent anywhere?
No. The link, QR code and card are made in your browser. Nothing is sent to Google or to Rank Ray, and the page does not store the ID. You do not need an account to use it.
Why does my Maps link say it has no Place ID?
Most Maps links hold a feature code that starts with 0x instead of a Place ID, and short links hide everything. Use the Place ID Finder, search for the business and paste the ID itself into the tool.
Related free tools
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